Consumer Electronics Asia International Trade Exhibition
The Consumer Electronics Asia - international trade exhibition is one of the most promising and enduring exhibitions being organized at the most opportune time when the Government is looking forward to expanding the developing industries of the Country, which has shown tremendous growth in the past few years. The Exhibition would serve as a comprehensive showcase of the latest in technology, equipment, and machinery as well as allied services while providing investors with a definite outlook of the regional Consumer Electronic Industry and an opportunity to meet their prospective counterparts and business partners.
The Consumer Electronics market in Pakistan has long remained a sellers' market, offering little or no choice to the buyers, particularly in terms of price and product. It has also been dominated by imports with little or negligible share of locally assembled products, specifically televisions, air conditioners and the whole range of home and kitchen appliances. All that has changed, and is still in the process of changing, to the point where a buyer can purchase a split air conditioner at less than one-third the price three years ago. The prices of other items such as refrigerators, televisions, and an array of kitchen and home appliances have registered a similar downward trend, bringing prices of electronics goods to affordable levels for the benefit of common people.
What helped transform the market is the presence of numerous imported products, mostly Chinese, at affordable prices. It would be safe to say that without the presence of Chinese products, the prices of electronic goods would have remained unchanged at unaffordable levels for the common man.
The increasing presence of Chinese electronics products across the local markets nationwide has also influenced the local industry. Many brands produced locally are produced in China, either in full or in part. Most of the components used in the manufacture of electronics goods are produced in China. The consumers, knowingly or unknowingly, can attribute the reason for the growing acceptance of Chinese products to one single factor - the price. The silent relocation of manufacturing activities to China, either in full or in part, is driven by the low production costs that it offers and is primarily aimed at remaining competitive in a market, getting tougher by each passing day. It is also driven by the urgency to remain profitable by using production facilities as well as components and accessories in China to help cut costs.
The demand for consumable durables will increase with the increase in population, improved economic conditions, and changing lifestyles. There is potential for investment in this sector.
Consumer Electronic Asia is owned and managed by Ecommerce Gateway Pakistan (Pvt.) Ltd (www.ecgateway.net), a full member of UFI, "The Global Association of Exhibition Industry" (Paris - France; www.ufi.org).
The Consumer Electronics market in Pakistan has long remained a sellers' market, offering little or no choice to the buyers, particularly in terms of price and product. It has also been dominated by imports with little or negligible share of locally assembled products, specifically televisions, air conditioners and the whole range of home and kitchen appliances. All that has changed, and is still in the process of changing, to the point where a buyer can purchase a split air conditioner at less than one-third the price three years ago. The prices of other items such as refrigerators, televisions, and an array of kitchen and home appliances have registered a similar downward trend, bringing prices of electronics goods to affordable levels for the benefit of common people.
What helped transform the market is the presence of numerous imported products, mostly Chinese, at affordable prices. It would be safe to say that without the presence of Chinese products, the prices of electronic goods would have remained unchanged at unaffordable levels for the common man.
The increasing presence of Chinese electronics products across the local markets nationwide has also influenced the local industry. Many brands produced locally are produced in China, either in full or in part. Most of the components used in the manufacture of electronics goods are produced in China. The consumers, knowingly or unknowingly, can attribute the reason for the growing acceptance of Chinese products to one single factor - the price. The silent relocation of manufacturing activities to China, either in full or in part, is driven by the low production costs that it offers and is primarily aimed at remaining competitive in a market, getting tougher by each passing day. It is also driven by the urgency to remain profitable by using production facilities as well as components and accessories in China to help cut costs.
The demand for consumable durables will increase with the increase in population, improved economic conditions, and changing lifestyles. There is potential for investment in this sector.
Consumer Electronic Asia is owned and managed by Ecommerce Gateway Pakistan (Pvt.) Ltd (www.ecgateway.net), a full member of UFI, "The Global Association of Exhibition Industry" (Paris - France; www.ufi.org).
Distinctive Features
Highly focused promotional campaigns that shall increase the visitor footfall from all major verticals.
Special arrangements shall be made to facilitate the experience of visitors making their visit a well-planned and productive experience.
Well organized Help Desks & Complaint Management Systems in each hall for the exhibitors
1) To provide a platform for the industry to interact & network.
2) To showcase innovative electronic products & technology.
3) To open doors for new technologies
4) To bring the national & international industry under one roof that will create new business opportunities for the domestic market.
